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Why MAGNET

There is a way to get the insights, the scalability, the credibility and the answers to the questions that keep you up at night. With MAGNET, you have a global network of CEOs and Principals who understand what you're going through in running an independent agency. Here’s what you’ll find as a member.

1.

Leader-to-Leader troubleshooting

What’s your payroll to income target? How much are you spending on new business costs? How protected are you from cyber attacks? What’s your growth strategy? Exit strategy? Just the tip of the issues you can get confidential support and advice around.

YOU

2.

Global & local credibility

With boots on the ground around the world, MAGNET gives you the local presence, resources and credibility to work with clients in any market, language and culture.

3.

Competitive muscle

We don’t just enjoy time together, we work together. Whether you need a creative team, a senior strategist, media planners or digital developers, you can tap into the network. Our breadth of capabilities and global footprint give you the resources you need from agencies you trust, so you can expand for a new business pitch or a short-term project.

YOU
THEM

4.

Scalability

Scale-up in capacity or capabilities, without adding staff, so you can go after new business, still do great work for current clients and avoid staff burnout.

YOU

5.

Intel and insights

As much as we enjoy learning from one another, we also bring in the best and brightest speakers to give us a pulse on trends and innovations that are affecting the future of our business. Members also receive an annual financial survey (which includes salaries, billing rates and stats), webinars and workshops for HR, Creative and Media staff.

KEY BENEFITS

Membership Package

3x

3 CEO/Partner level summits per year

$

Access to agency salaries, billing rates & statistics

%

Discounts with strategic partners

Additional Features

MAGNET Minute:
bi-monthly newsletter

Knowledge sharing platform with tools and resources

Global access to other independent agency networks

Case Stories

I knew of a couple of the agencies in the network. Initially, I thought of them as competitors - but when they invited me to talk about MAGNET, their business, THE business, I realized that they weren't competitors; they were peers and partners, and MAGNET offered 40 more just like them.

- Chris Schermer

Take your business exactly where you want it to go.

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Marketing & Advertising Global Network

MAGNET, the Marketing & Advertising Global Network, is a worldwide community of independent agency leaders who share insights, ideas and opportunities to improve business performance, personal performance and stay on the leading edge of innovation.

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