Welcome to the most honest room in the industry.


No one should have to lead alone.
Now you don’t have to.
Your agency has leaders. But their job is not your job. No one else makes the calls you make or owns what comes after. MAGNET is a community of independent agency owners who get that. We share what worked and what didn’t. We ask the hard questions and tell the truth about the answers. This is the room you’ve been looking for.
Welcome to
MAGNET


More reasons to join.
Learn MoreSummits
Seminars
Salons
Forums
Retreats
Compass & Open Forum
Straight from our members.
I knew of a couple of the agencies in the network. Initially, I thought of them as competitors – but when they invited me to talk about MAGNET, their business, THE business, I realized that they weren’t competitors; they were peers and partners, and MAGNET offered 40 more just like them.
MAGNET
The value for me has been the candor and transparency of fellow members. I can recall my first meeting thinking…”Wow, what a great place to share and learn about the real, unvarnished issues of the business!”
MAGNET
This network has become my band of brothers and sisters within this industry. When things are going well, we champion each other’s successes. When challenges arise, we’re there to support one another until we come out stronger on the other side. That kind of community is rare, and MAGNET has become my invaluable source of perspective, support, and shared experience.
MAGNET
Next Principal's Summit
October 21 - 23 2026
Topics include:
What’s next with AI, what agencies are doing to land new business, and more.
Questions?
We've got answers.
See All FAQsWho can join MAGNET?
We welcome independently owned marketing, media, advertising, and communications agencies who have been in business for more than three years with a minimum of $3,000,000 USD in annual gross income.
How long do people stay in MAGNET?
While this runs the gamut, we rarely have attrition. Many of our member agencies have been in our network for 10 to 40 years.
Is this just for principals?
Absolutely not! MAGNET is built for your whole agency. Principals have their peer group. Department heads have theirs. Your team also gets access to salons and workshops designed for their discipline and level throughout the year.
What makes your network different?
We’re the most honest room in the industry. You get transparent advice from agency leaders so you can better run your agency, be a better leader, and better serve your clients more effectively.

