

Schermer
About
Agency Overview
Schermer is not only a leader in the Twin Cities, but in the national B2B industry as well. Chris Schermer has served on the Business Marketing Association board of directors since 2011, alongside leaders from Emerson, Motorola Solutions, Xerox, Google, and GE. For his industry impact and influence, he has been recognized twice by BtoB Magazine as one of 50 people on its annual list of “Who’s Who in BtoB”.
In 2016, Schermer co-founded the Digital B2B Collaborative, a year-long research and strategy initiative with our partner Stone Mantel and Collab members Coca-Cola, 3M, TE Connectivity and Fifth Third Bank. The Collab is working together to discover and define next generation digital innovation, strategies and experiences that small businesses desire from enterprise companies.
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Agency Leaders

Chris Schermer
President
Jen Alstead
VP, Agency Operations
Chas Porter
VP, Strategy & Planning
Karen Schultz
VP, Finance & HR
I knew of a couple of the agencies in the network. Initially, I thought of them as competitors – but when they invited me to talk about MAGNET, their business, THE business, I realized that they weren’t competitors; they were peers and partners, and MAGNET offered 40 more just like them.
Chris Schermer





Awards & Recognition
- B2B Marketing: Top 25 US Agency (by revenue)
- Association of National Advertisers (ANA): 2019 B2B Agency of the Year, Runner-Up (<$25M)
- Minnesota Business Magazine: 100 Best Companies to Work For
Capabilities
- Branding
- Data and Analytics
- Design
- Media
- Research & Planning
- SEO & SEM
- Social Media
- UX & UI
Industries
- Banking and Financial Services
- Healthcare
- Industrial & Manufacturing
- Logistics & Transportation
- Technology