Positioning: Embrace Your Inner Black Sheep
Huffington PostBy Peter Sheahan
I'd venture a guess that if I referred to Don Draper in everyday conversation, you would probably know who I was talking about. It appears our world has gone mad for AMC's Mad Men, and in the process we like to believe that we have all come to so intimately know the wo... Read more
MYCESTRO FINGERS MARCUS THOMAS AS ADVERTISING AGENCY OF RECORD
Mycestro™ is a 3-D wireless mouse you wear on your finger. The product reached notoriety recently with its runaway funding success on Kickstarter.com, the crowd-funding website.
Marcus Thomas, which has also taken an equity position in the startup, advised and guided Innovative Developments in its... Read more
Jorge Plasencia’s República: Mad Men, Miami-style – Fortune Magazine
What Plasencia’s new role lacks in glamour it more than makes up for in impact: His Miami-based firm, República, has emerged as one of the nation’s fastest-growing independent ad agencies, according to the American Association of Advertising Agencies. Its mission: Helping mass-market companies rea... Read more
Märklin’s future is secure.
The success story continues. Through Sieber & Sohn GmbH & Co. KG, Michael Sieber, a pioneer of the German toy industry, will become the new majorityshareholder at Märklin. This secures the future of the company with a long tradition in Germany’s Swabia region.
All of the current positions in both locations &ndas... Read more
Simba Dickie Group presents myboshi - Crochet for the young and old
Manual work is no longer just women's work. The new trend has now reached the children´s rooms. The toy manufacturer from Fürth has recognized this tendency early and developed together with the two inventors of myboshi and Noris Spiele the "myboshi"-sets for itself crochet. Boshi - japanes... Read more
Nelson Schmidt Named Top B2B Marketing Agency of the Year
MILWAUKEE – March 6, 2013 – Nelson Schmidt Inc. was named a 2013 Top Agency of the Year by BtoB Magazine. This marks the seventh consecutive year the magazine has recognized Nelson Schmidt for being among the best marketing firms in the nation in the $10 million and under annual revenue category, and the first time the firm took ... Read more